Stephen Ralph, Commercial Leader & Marketing Strategist for Gore

Speakers
Benjamin Glenn
Benjamin Glenn
Founder, A Matter of Innovation
Stephen Ralph
Stephen Ralph
Commercial Leader & Marketing Strategist, Gore

Stephen Ralph, Global Executive, Commercial Leader & Marketing Strategist for Gore, sits down with Benjamin Glenn of A Matter of Innovation at #LSI2021 Life Science Intelligence to dive deep on Gore’s vertical strategy, how a material science company enables medical and industrial technologies that improve experience for the four “P”s: patients, physicians, payers, and providers, Gore’s vigorous phase-gate process for choosing which technologies in which to invest resources, encouraging entrepreneurs to think holistically-with market fit in mind, (how most projects fail because they miss this point), Gore’s rapid interview process for patient discovery-100 interviews conducted by an engineer, a marketing rep and a clinical expert (all part of the project team), and the unprecedented present era for medtech with advances in personalized medicine, remote patient monitoring and guided therapies.

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September 16-20, 2024 The Ritz-Carlton - Sintra, Portugal Register arrow